Ever step counts with Cordillera pushing their sustainability in 12 ways that positivitly impact the adventure clothing industry.

The Brief: Create a microsite to promote the sustainability legacy that outdoor adventure brand Cordillera upholds.

The Answer: Cordillera content can be broken into 12 categories of sustainable content. Using this insight the “12 steps to sustainability was created to help guide users through the microsite journey. Once this concept was pushed a strong story began to unfold – furthering this with a single blue line to guide users through the story.